Wednesday, March 26, 2008

Let your affiliate work for you

Running affiliates programs are easier. But keeping your affiliates motivated and selling isn't quit easy. If the success of your business rests upon how your affiliates perform, then you have to get in constant touch with non productive affiliates and make them creative. You should keep them informed of the changes in product lines, policy or procedures.

The following are some tips…

Always pay attention to the top sellers and make sure that you contact them on a regular basis

The main reason most affiliates don't perform that well is because they don't possess any leadership or guidance. This can easily be changed by writing a marketing course, which you can even offer for sale to non affiliates, although you should make it available to your affiliates at no charge

You should also provide new material for your affiliates.

Provide your affiliates with sales letters, reviews, ads, banners of different shapes and sizes, and anything else that comes to mind. Be sure that your affiliates know the material is there for them to use

You should also hold virtual meetings preferably on a weekly basis.

Giving your affiliates the credit they deserve is also very important. Each month, you should give credit to the best performers in your affiliate newsletter. Give small bonuses to those that perform well, and you can even set up a payment structure that rewards higher commissions for bigger volumes of sales.

Always make sure you do everything you can to help your affiliates succeed and make money in your program. If they are making money then you are succeeding and making money as well. In reality their success is your success.

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